SKILLS
CS3/CS4 PRINT AND WEB InDesign PhotoShop Illustrator Dreamweaver Flash Contribute Acrobat Pro Bridge QuarkXpress |
WEB Web Design Content Change Art Updated E-Mail Blast LANGUAGES English Spanish |
PRESENTATION Powerpoint MSWord Comping Board Presentation PRINTING Pre-Press Production On-Site Supervising Digital Prep |
CLIENTS
Condé Nast Glamour Magazine Mademoiselle Magazine SELF Magazine Clarke/Thompson Design Crain’s New York Business Crain Communication MMagazine/Fairchild Publication BusinessWeek/McGraw Hill New York NY Hearst Creative Services Cosmogirl! Seventeen Town & Country |
JWalter Thompson Specialized Communication Creative Services New York NY Memorial Sloan-Kettering Public Affairs New York NY Meredith Corporation FITNES Magazine Integrated Marketing MORE Magazine |
Tower Perrin Creative Services New York NY News & World Report Promotion Marketing Department New York NY Ziff-Davis Inc. Creative Services Computer Shopper Magazine computershopper.com New York NY |
EXPERIENCE
09-10 |
Memorial Sloan-Kettering Cancer Center NY Public Affairs graphic Designer Consulting Assisted Creative Director in managing day-to-day workflow • Design and produce various materials for the Department of Public Affairs and others within the Center (Media, Events, Community and Web Group) • Partnering and strategized with senior decision makers on the annual report, web graphics, web videos, vendor selections, creative briefs and cost analysis • Project manager, defining scope of vision, successfully using and developing branding parameters • Attention to crucial details, well organized with strong verbal and written communication skills • Photo edited archives of art for bimonthly magazine, annual report and program brochures • Arranged photo shoots • Intuitively able to review vast amounts of project research materials, synthesize, conceive and develop creative solutions for departmental clients. |
05-08 |
U.S. News & World Report, Meredith—FITNESS, MORE, Integrated Marketing Condé Nast—SELF, NY Art Director/graphic Designer Consulting Design and manage projects from concept through completion (monthly in-book pages, media kits, advertorials, events signage, premiums and powerpoint presentations) • Liaison with senior editors, design directors, marketing managers, production staff and vendors to get job done • Comfortable presenting ideas • Execute projects insuring client identity and branding strategy successfully • Resource management, timeline scheduling, and budgeting skills • Ability to multitask. |
02-05 |
Hearst—Seventeen, Cosmogirl!, Town & Country and Esquire, NY Creative Service Art Director/Graphic Designer Consulting Seventeen & Cosmogirl! Responsibilities same as above plus: • Designed and produced all promotional materials for Nationwide Mall Teen Show • Directed photoshoots, color retouching and printing • Managed freelance creative staff: models Go-Sees, photographers, illustrators, writers, and vendors to ensure the consistent execution of the brand. |
00-02 |
Condé Nast—Mademoiselle and Glamour, NY Senior Graphic Designer* Designed promotional collateral, in-book pages, brand merchandising and event signage while on staff • Managed outside vendors ie. illustrators, photographers and to ensure brand consistency • Client contact to promote brand. |
91-00 |
Ziff-Davis Inc. Computer Shopper & computershopper.com, NY Creative Manager* Created promotional and advertising material for Computer Shopper magazine/computershopper.com • Art directed and produced collaterals for Comdex and PCExpo tradeshows • Strategized directly with publisher, marketing director and key clients to exceed marketing goals • Collaborate with copywriters and art directors in the creative process • Project managed i.e. corporate meetings, budgets, buying art, licensing, managing staff of 3 • Hired freelancers, photographers, illustrators, vendors plus • Designed monthly web pages for computershopper.com and multimedia cds. |
*Staff Position |
EDUCATION
Bachelors of Arts |
Pratt Institute, NY Bachelor of Arts Degree in Art Direction Pratt Institute, NY Courses in web interface design, planning and multimedia Noble Desktop, NY Courses towards Web Design Certificate 2010 Portfolio and references upon request. |
RECOMMENDATIONS
Client 1: Client 2: |
Leonor Kerke freelanced in Memorial Sloan-Kettering’s Department of Public Affairs while one of our designers was on maternity leave. I found her competent and enjoyable to work with. She is bright, innovative, and dependable. She carried out assigned tasks in a timely manner. Leonor is both professional and personable. She easily navigated the demands of a hectic, deadline-driven production environment. Her work supported the creative services, media, events, web, and community service teams. She demonstrated a high level of competence in her work. She was creative and motivated. She met demands and deadlines that were set in front of her. Leonor works well in a team environment as well as independently. Her designs are fresh, her approach imaginative. She brings a sense of purpose and positive direction to creative projects. I recommend her highly and would hire her again. Anne O'Malley Director of Public Affairs & Editorial Strategies Department of Public Affairs Memorial Sloan-Kettering Cancer Center 1275 York Avenue New York, NY 10021 Tel: 212-639-3630 Fax: 212-639-3676 To whom it may concern: I highly recommend Leonor Kerke... she has refined creative talents and a clever brain. I first hired Leonor as my right hand graphic designer at Ladies' Home Journal ( '99 ), then as an associate art director at mademoiselle magazine ('00), fitness magazine ('03), and then at More magazine ('05). If this isn't a reccomendation, I don't know what is. Leonor is a great number "2" person in any creative office... Leonor is one of those very talented, extremely skillful, hard working art director/graphic designer who can do it all; not only has she great conceptual ability, but she can execute digital or hands comps beautifully. She is very dependable, organized and always ready in a crunch. I will call on her talents again in the future. Sincerely, Lisa Anselmo Design Director, NY Currently at Time Inc. Letter of recommendation excerpt. _____________________________________ More reccomendations available upon request. |